ATB (Across the Bridge) by Anju Bhanu
LEO – One life is lost every 3 minutes.
According to the National Crime Records Bureau, India records approximately 1.7 lakh suicides annually nearly 468 deaths every day.
In this reality, ATB – Across The Bridge emerges as a meaningful intervention. A music-driven counselling series, ATB seeks to offer relief, emotional support, and healing — using the power of real stories, cinematic expression, and music to inspire hope and help individuals find the strength to move forward.
1. A Music-Treated Series
- ATB: Across The Bridge is a first-of-its-kind storytelling format where background music is not merely support, but the primary narrative driver.
- Each episode presents a real-life story, emotionally elevated through a carefully composed musical journey.
- Music acts as the inner voice of the subject, expressing what words cannot.
2. A Unique & Emotionally Driven Concept
- A deeply immersive format that goes beyond facts into emotional truth.
- Designed to create strong audience connection and reflection.
- Blends real stories + cinematic storytelling + music psychology.
Context & Relevance:
- According to the National Crime Records Bureau, India records ~1.7 lakh suicides annually
- That equals ~468 deaths per day
- 1 life lost every 3 minutes
ATB positions itself as a “breather” — offering hope, resilience, and emotional recovery through real stories.
3. Purpose of ATB
- To heal through storytelling and music
- To inspire resilience and emotional strength
- To create impact-driven content with social relevance
4. Episode Format
- Duration: 30 minutes
- Each episode features:
- 1 real-life story
- 4 original music compositions
- Narrative driven through sound, silence, and emotion
5. 1st Episode – Dr. Yogini’s Story
- A powerful true story of survival and transformation
- At age 24, Yogini faced a tragic accident
- Doctors declared she would never walk again
- She battled despair and suicidal thoughts
- With support and inner strength, she rebuilt her life
Today, she stands as a symbol of hope, resilience, and human will
6. What Makes ATB Different
- First series where emotion is primarily expressed through music
- Real stories told with cinematic depth and authenticity
- Focus on inner journeys, not just external events
7. Target Audience
- Urban & elite class audience
- Emotionally aware, content-driven viewers
- OTT-focused audience seeking meaningful storytelling
8. A Cause Worth Supporting
- Addresses mental health and emotional struggles
- Encourages conversation, awareness, and healing
- Content with purpose + impact
9. Sponsor Value & Mileage
- Association with a socially impactful and meaningful series.
- The sponsor will be placed in Trailer, music, and series as “Special Thanks to …
10. Profile of Producer
11. Profile of director – Anju Bhanu a naturopath Doctor
12. Profile of writer – Abhik Bhanu







